Impact Startup Academy (isa)

essentials track: self learning

building a foundation with flexibility

Cohort 4 launches February 24, 2025

join c4, 2025

trusted by 550+ founders

₹4990

₹1490

+ gst

join c4, 2025

14-day refund policy (up to 14 days post-course start)

Who is essentials track for?

Building a Foundation with Flexibility-
The Essentials track is crafted to provide a flexible and comprehensive learning experience for aspiring impact entrepreneurs. This self-paced course empowers participants with essential knowledge and tools to build a strong foundation for their startups. With a focus on core concepts and additional resources, this track ensures that you have the flexibility to learn at your own pace while still gaining valuable insights and skills.

Early stage Founders:

- Thinking about starting a startup
- Just started a startup

individuals with a mindset:

- I don’t know how to build a startup of any kind
- I know how to build a startup for profit, but don’t know how to marry purpose and profit

detailed description of essentials track’s features

10 CORE Session Videos

One video per session that you can consume on your own. Each video will be around ~1 hour long. Videos will be released 1 by 1 every Monday and Wednesday (2 videos/week). Recordings are available for 1 Quarter from the course start date.

10 CORE Session Slides

Slide decks that are used in the 10 CORE session videos. You will have access to these slides forever

MORE Content

For each session, you will have access to a curated list of additional resources. These will be articles, videos, podcasts, and books that allow you to go deeper and wider into the session content. You will have access to this MORE content forever.

Chat platform

You will have access to a chat community with all other course participants. Here you can ask questions, exchange ideas, and request/give support.

how does the essentials track work

Impact Startup Academy essentials is self paced course. This is what each week will typically look like:

AirPlay Video

2 videos/week

→ Two pre-recorded videos released weekly (Monday and Wednesday)
→ Each video is ~1 hour long and available for 7 days
→ Permanent access to session slides

Nextra

bonus content

→ Access to curated additional resources after each session
→ A mix of articles, videos, podcasts, and books
→ Available permanently for deeper learning

StyleShare

community engagement

→ Access to chat platform with all course participants
→ Ability to ask questions and exchange ideas
→ Connect with peers for support and discussions

CircleCI

learning approach

→ Self-paced viewing within the 7-day window
→ Flexible learning schedule
→ Focus on individual consumption of content

What's the curriculum

apply what you learn every week and build your startup idea.

session 1

impact startups - startup sins & stages - starting with you

→ What are Impact Startups?
→ Why Startups Fail and How they succeed?
→ You have to start with YOU.

session 2

everything co-founders - finding good markets

→ Do you need a Co-Founder & if yes, then how to find one?
→ What's the 1 thing most people don't understand about Entrepreneurship?
→ How to find good Markets for your Startup?

session 3

picking your market - understanding it deeply

→ How to pick your Market?
→ Impact Startup Canvas.
→ What's the best way to deeply understand your Market?
→ Two additional ways to understand your Market.

session 4

defining your solution - crafting your unique value proposition (UVP)

→ Solution: How to avoid Sins + Test if our solution is great?
→ How to define main features for our Solution?
→ Everything Unique Value Proposition.

session 5

developing your distribution model

→ Understand your customer's Buying Process.
→ Build your Sales Funnel.
→ 2 Important Sales Funnel Concepts.

session 6

designing your business model

→ Business Model: What, Why, How?
→ Price: What influences it & how to pick yours?
→ How to tell if Your Business Model is Sustainable?

session 7

building your theory of change (TOC) competitive advantage - key metrics

→ Theory of Change.
→ Key Metrics & Dashboard.
→ Competitive Advantage.

session 8

testing & iterating

→ How we will do Iterative Testing?
→ How to Conduct Experiments & Build Prototypes?
→ How to Build Minimum Viable Products(mvps)?

session 9

launching & building — scaling & beyond

→ Everything Product Market Fit (PMF).
→ Financing your Startup.
→ Building your Team & Organization.

session 10

closing — what’s next — celebration

→ Our Journey so far & What’s Next
→ Wrap Up

register now

Some questions, some answers.

Have a look at most frequently asked questions.

Is this a self-paced course?

It depends on the track you choose.  

In the Build Together track, the course includes live sessions for each of the 10 core sessions (held twice a week on Mondays and Wednesdays at 6:00 PM IST). During these live sessions, the pre-recorded session content is played, but they are interactive:  

→ You'll join breakout rooms twice per session with two other participants to discuss specific questions.  
→ Each session introduces you to a new set of participants in the breakout rooms.  
→ There are also polls, quizzes, and chat prompts to keep you actively engaged.
  

If you prefer to work through the content independently without live interactions, the Essentials track is a better fit, as it allows you to consume the pre-recorded content at your own pace.

what is the session schedule?

Essentials Track
Two pre-recorded videos are released each week:
• Monday and Wednesday (available for 7 days).

The fixed release schedule helps you plan your learning while offering flexibility to go through the content within the week.

Build Together Track
The structured schedule ensures consistent engagement and interactive learning:
Monday & Wednesday (6 PM – 8 PM IST): Live Sessions
• Pre-recorded session content is played during these live sessions.
• Engage with course participants through breakout rooms (twice per session) to discuss key questions.
• Each session pairs you with new participants in the breakout rooms.
• Participate in polls, quizzes, and chat prompts for active engagement.
Friday: Weekly Feedback + Q&A Session
Share your weekly creations with the group and receive feedback from the build3 team.
Sunday (6 PM IST): Assignment Submission Deadline

What if I miss a session, can I watch it later?

Essentials Track: Yes, you have a 7-day flexibility window for each video. For example, if a video is released on Monday, you can watch it any time until the following Monday. However, planning your viewing within this window is important as access expires after 7 days.

Build Together Track: While you can access the session videos for 5 weeks i.e. the course duration, missing live sessions means you'll miss out on:
• Real-time breakout room discussions
• Interactive polls and quizzes
• Live chat engagement
• Direct interaction with peers
• Squad collaboration opportunities
Remember that maintaining 75% attendance is crucial for certification, so regular attendance is strongly recommended.

Is this an instructor-led course?

Essentials Track: This track is primarily content-driven rather than instructor-led. Your learning resources include:
• Pre-recorded video sessions.
• Comprehensive slide decks.
• Curated additional resources (articles, videos, podcasts, books).
• Community chat platform for peer support.
While there's no direct instructor interaction, you can engage with fellow learners through the chat platform.

Build Together Track: Yes, this is a fully instructor-led experience featuring:
• Pre-recorded videos played live in a guided session with interactive elements.
• Direct feedback from the build3 team & your squad.
• Structured breakout discussions.

What is a squad?

Essentials Track: Not applicable to this track.
Build Together Track: Squads are carefully designed small groups of 3-6 people that serve as your core support system throughout the course. They provide:
• A consistent group of peer learners.
• Safe space for creation presentations.
• Mutual feedback and support.
• Regular interaction opportunities.
• Collaborative learning environment.
While build3 provides the framework and troubleshooting support, squads are self-managed, fostering leadership and collaboration skills.

What is build3’s Circle?

This is where build3 hosts its community platform. When you join Impact Startup Academy, you will be added to our Circle. Here you can find 600+ founders, and mentors from build3’s programs, post questions, share your startup journey, challenges, learnings and so much more on the platform.

What is the certificate eligibility?

Essentials Track: No certificate is offered with this track.
Build Together Track: To earn the certificate, you must meet two key criteria:
• Maintain at least 75% attendance in live sessions (Monday & Wednesday).
• Complete and submit 100% of the creations on time i.e. before Sunday 6 pm ist.
Both criteria must be met - partial completion won't qualify for certification.
The certificate holds value as it's recognized by UGC and issued in partnership with a prestigious institution build3 and Srishti Manipal Institute of Art, Design & Technology.

What are the additional opportunities I could get after the course?

The most committed participants i.e. who attend the live sessions, actively participate in the breakout groups, engage in squad chats, submit assignments on time, contribute to conversations on circle, etc. stand a chance to win a few mystery prizes, and these will be revealed at the end of each cohort :) applicable to only the Build Together track.

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